What Is Mass Text Messaging?

Texting is for more than just talking. Discover our powerful suite of features designed to help your business grow.


Mass text messaging, also known as bulk SMS, is a communication service that lets an organization or business send a single text message to thousands of subscribers at the same time. Mass texting can save considerable time and effort by allowing one consistent message to be broadcast to a large number of customers or supporters, from group messaging to sending a single mass text that reaches all of your subscribers. Examples of how mass texting can be used include sending mass text notifications or SMS alerts, daily text message updates, notifications about sales or special offers, and more.

How to Send a Mass Text or Bulk SMS Message
It’s incredibly easy to send a mass text message with SwiftConnect. One of the most important benefits of our mass text messaging or bulk SMS service is how fast it is to get started for convenient and effective communication with all of your subscribers. All you need to do is….

  1. Sign up for an account.
  2. From there you need to start collecting contacts using the Kiosk, Keywords and/or the WiFi Portal.
  3. Once you’ve got everything set up and ready to go, it’s time to write your special promotion, appointment reminder, emergency alert, snow-day ode—whatever you want, really—and then send it. Easy as simple pie.

By the way, thanks to custom fields, you’ll have the option to customize each text with, say, customer first names or any other collected data. It’s a great way to make your mass texts sound more tailored and personal.

Keep in mind that even though you’re starting with a mass text, you can still have one-on-one conversations with individual subscribers in real time as they respond. Pretty nifty, right?

Why should you consider mass texting as part of your digital marketing strategy?
It turns out there are some pretty good reasons to consider it:

  • Captive audience – Today’s consumers eat, sleep, and breathe mobile, constantly checking their beloved devices.
  • Sky-high open rates – 90% of mass text messages are opened within 3 minutes, and almost all of them are opened at some point.
  • Rock-bottom costs – Mass texting is super affordable, especially considering the super high engagement you get in return.
  • Ease and efficiency – Instead of messaging everyone individually, save yourself some time and effort by firing off a quick mass text.

Who Can Use Mass Text Messaging
Mass texting works like a charm for businesses and organizations of all sizes. Here are just a few that can benefit from using it:

  • Accountants and Tax Firms
  • Religious Organizations
  • Doctors and Dental Offices
  • E-commerce Companies
  • Entertainment Venues
  • Nonprofits
  • Political Campaigns
  • Real Estate
  • Restaurants
  • Retail
  • Schools
  • Spas and Salons

Are you ready to use a mass text message app to open the door to instant engagement with more people than ever before?

It doesn’t get much simpler than mass texting or bulk SMS with SwiftConnect.

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